Property Management
Nashville Vacation Rental Management | Revenue-First | Southern Hospitality by Magnolia
Nashville Vacation Rental Management—Engineered for More Revenue
Expert revenue management + elite marketing = more booked nights and bigger owner payouts. Transparent pricing. No gotchas. Just results.
Why Owners Choose Us
We manage like operators, market like a brand, and price like quants.
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Revenue-first operations: Dynamic pricing tuned daily to real demand, events, comp sets, and pacing—so you win the nights that matter.
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Expert marketing that converts: Multi-channel distribution (Airbnb/VRBO/direct) plus creative, SEO, and ad strategy designed to lift booked revenue, not just impressions.
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Proven at scale: Our Smoky Mountains team successfully manages nearly 100 rentals, giving us the playbooks, processes, and vendor leverage to perform consistently in peak and shoulder seasons.
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Owner-aligned pricing: We charge 20% of the owner’s payout (net to owner)—simple, transparent, and aligned with your success.
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No hidden fees: No nickel-and-diming. No surprise line items. Just clear economics and monthly transparency.
 
The Magnolia Revenue Engine
1) Demand Forecasting & Pacing
We monitor Nashville’s event calendar, lead time, pickup, and comp ADR to tune rates by day-of-week and seasonality—so you don’t leave money on the table during spikes or slump through shoulder weeks.
2) Smart Minimum Stays & Fences
Dynamic minimum nights, orphan-gap fills, and last-minute rules to maximize occupancy without eroding ADR.
3) Channel Strategy & Conversion
High-converting listing assets (copy, photography, reviews strategy) + rate parity and length-of-stay offers to push both OTA and direct bookings.
4) Margin-Aware Operations
Lean cleaning turns, preventative maintenance, and guest screening drive five-star stays, reduce churn, and protect your NOI.
Transparent Pricing (No Gotchas)
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Fee: 20% of the owner’s payout (we bill after you’re paid).
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Setup: $0 for qualifying homes (we advise on STR permitting & readiness).
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Extras: None. No marketing surcharges, “tech fees,” or junk line items.
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Goal: Keep more dollars in your pocket while we grow total revenue.
 
(Typical STR management ranges 20–30% for full service in Nashville—many add fees on top. We keep it simple and aligned.)
Southern Hospitality by Magnolia is Nashville’s revenue-first vacation rental manager. We combine advanced dynamic pricing, conversion-optimized marketing, and meticulous operations to grow your booked revenue, occupancy, and owner payout. Our team brings proven processes from nearly 100 Smoky Mountains rentals to Music City—perfect for homes in Gulch, 12 South, East Nashville, Germantown, and beyond.
Expect transparent economics (20% of your payout, no hidden fees), daily pricing adjustments around events and demand shifts, and listings engineered to rank and convert on Airbnb, Vrbo, and direct. From permitting guidance to turn management and five-star guest reviews, we handle the details so you keep more profit—and get your time back.
How do you charge?
We invoice 20% of the owner’s payout—after you get paid. No setup, marketing, or tech add-ons for qualifying homes.
What results should I expect?
Each home is different, but our goal is simple: maximize RevPAR through rate + occupancy. We benchmark comps, set pacing goals, and report monthly on results.
Do you use dynamic pricing software?
Yes—paired with human oversight. We adjust for local events, lead-time pickup, and competitive sets, then apply minimum-stay and gap-fill rules to optimize both occupancy and ADR.
Do you offer a free revenue plan?
Yes. We’ll model scenarios based on ADR, occupancy, and seasonality—then show exactly how we’ll execute.
How fast can we go live?
Once the home is guest-ready and permitted, listings can go live quickly with full optimization (copy, photos, pricing, channel setup).